Most clothing boutiques provide the latest styles and trends to their customers, pointing them in the right direction for style. Apparel Zoo is no different and is now positioning itself online as the top place for urban fashion street wear. One of the top brands, Young & Reckless, has recently partnered with this leading edge clothing boutique to provide customers with some of the best-known street wear available. Assisting with the online promotion is LAD Solutions, a well-respected Internet marketing agency based in the Los Angeles area.
Apparel Zoo was recognized by Drama Beats, the owner of the clothing line Young & Reckless, as a leader in affordable top of the line street wear. Apparel Zoo recognizes that styles differ depending a consumer's location, and for this reason, they have partnered with well-known brands to provide a versatile clothing line that meets the needs of their urban clothing wearing consumers. This market consists of people from ages 12 to 34, and is considered to be one of the biggest emerging markets in apparel.
Drama Beats, best known as a music producer and co-star on Rob Dyrdek's Fantasy Factory, which airs on MTV, started The Young & Reckless brand. With his unique knowledge of the fashion and music industry, he designed hip-hop and urban clothing to be worn by his viewers and others in this quickly growing market.
In an effort to position the Young & Reckless brand with Apparel Zoo, a fast growing online retailer in affordable street wear, they have begun to work together in a mutually beneficial partnership. Young & Reckless will sell their products on the Apparel Zoo website, and in return, Apparel Zoo and LAD Solutions will work together to drive traffic and awareness around these specific products, to increase sales through special promotions that include one-day only sales, and special prices on t-shirts and Young & Reckless stickers with purchases of two items or more.
LAD Solutions, based in Los Angeles, Calif., has assisted Apparel Zoo in their Internet marketing promotions to help further this partnership. Through social media campaigns, special offerings to newsletter subscribers and blog postings around the Young & Reckless brand, LAD Solutions is helping Apparel Zoo bring more traffic to its website and increase sales around this unique, celebrity-inspired brand. Through this partnership, LAD Solutions and Apparel Zoo have increased value for their consumers.
About Apparel Zoo: Los Angeles-based urban street wear online clothing boutique, Apparel Zoo, was founded in 2011 in the fashionable downtown district. Since then, they have partnered with clothing designers such as Young & Reckless to provide popular clothing at affordable p fashion coats rices. Apparel Zoo sells their clothing and targets their customers online. They do not push specific styles to their customers, but instead work to provide styles that will meet the needs of the urban clothing market. They have clothing for both men and women
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